This is a six lecture course that covers the principles behind great advert design. The course includes a quiz, video content and an advert design "crib-sheet" to download and use. You will learn about the AIDA concept, the difference and importance between target market, what you are offering and your basic copy. The course also shares 10 essential strategies for ensuring your advertising is a success. We also include some great examples of before and after adverts using the AIDA principles. In summary. Here are 5 great reasons to take this course.Learn how to design highly effect advertsKnow the value of Target, Offer, Copy Have fun with the 20 question advert quizUse the Advert designing form to check your adverts and design better onesLearn about the 10 essential strategies for advertising success