Loading...
Deal Detail
Jazz Sells: Music, Marketing, and Meaning
Jazz Sells: Music, Marketing, and Meaning examines the issues of jazz, consumption, and capitalism through advertising. On television, on the Internet, in radio, and in print, advertising is a critically important medium for the mass dissemination of music and musical meaning. This book is a study of the use of the jazz genre as a musical signifier in promotional efforts, exploring how the relationship between brand, jazz music, and jazz discourses come together to create meaning for the product and the consumer. At the same time, it examines how jazz offers an invaluable lens through which to examine the complex and often contradictory culture of consumption upon which capitalism is predicated. 21 Halftones, black and white

£39.99

Share this deal

Similar Deals

 
Product Product

Cuckoo Call

£10.00

 
Product Product

Duck Call

£10.00

 
Product Product

Skratch Labs Feed Zone Table Cookbook

£21.99

From Tredz

 
Product Product

Connemara & Mayo Walking Guide Book

£13.99

 
Product Product

Mournes Climbing Guide Book

£21.00

 
Product Product

Sea Kayak Navigation Book

£11.99

 
Product Product

Canoe & Kayak Handbook Book

£18.95

 
Product Product

Uncoiling The Ropes By Clare Sheridan Book

£16.99