Kiss goodbye to greys and say hello to a chocolatey brunette that is shining with gold and copper. Schwarzkopf Live Intense Colour 088 Urban Brown has maximum colour depth and radiance thanks to its built-in vibrancy serum. Suitable for up to 100% grey hair. Schwarzkopf Live Intense Colour 088 Urban Brown gives you a shiny, bold brunette with subtle undertones of gold and copper. Schwarzkopf\'s intense and vibrant colour creates head turning hues that are fade resistant with a beautiful shine. This formula is enriched with a built-in vibrancy serum which activates colour pigments at the core of each strand to maximise colour depth and radiance. You can kiss goodbye to greys as this colour is suitable for up to 100% grey hair. Key features of Schwarzkopf Live Intense Colour Professional quality permanent hair colour Built-in vibrancy serum with vitamins and oils Fade resistant colour Beautiful shine Maximises colour depth and radiance Suitable for up to 100% grey hair