Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less : Hardback : McGraw-Hill Education - Europe : 9780071819893 : 0071819894 : 23 Oct 2013 : Helps you to reach more customers than ever with Targetted Content. This book helps you develop strategies that seize the competitive edge by creating messages and \"stories\" tailored for instant, widespread distribution on social media, Google, and the mainstream press.