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The Balanced Scorecard by Robert S. Kaplan

The Balanced Scorecard : Hardback : Harvard Business Review Press : 9780875846514 : 0875846513 : 01 Sep 1996 : Provides the management system for companies to invest in the long term - in customers, in employees, in product development, and in systems - rather than managing the bottom line to pump up short-term earnings. This title attempts to change the way you measure and manage your business.

£30.00