The latest standard for 4K UHD content is High Dynamic Range. It expands the range of both contrast and colour significantly. HDR reproduces accurately light and dark shades with precise colours and dazzling detail images. With HDR content and sources being yet to reach heights of popularity, SMART HDR upgrades Standard Dynamic Range (SDR) content to HDR-like picture quality, allowing viewers to enjoy all of their favourite content in the highest picture quality possible. Additionally, on native HDR content, SMART HDR dynamically improves content and adapts it to the screen capabilities. Through AI and HDR scene identification, SMART HDR improves both dark and bright scenes. On dark scenes, it supplements the level of brightness to express objects hidden in darker shadows. On brighter content scenes, SMART HDR increases the level of contrast ratio to differentiate objects from the background. It makes the picture more layered and rich, resulting in more image details on the screen for an overall better lifelike picture. Micro Dimming analyses the TV picture in around one hundred separate zones to adapt the brightness. Picture quality is significantly improved for an exceptional visual experience, especially in the dark. Android TV makes it easier to get more from your TV.  - Choose from 500,000+ movies and shows from across streaming services. Control your TV, get recommendations of what to watch, dim the lights and more with your voice by asking Google Assistant*. Cast photos, videos, and music from smart devices to your TV with Chromecast built-in TCL Android TVs offer a hands-free TV experience through far field control. Without a remote and from a distance, you can use your voice to access, launch, and control content, turn on your TV, switch inputs, adjust the volume, search for content, and more. It\'s so easy: talk to your TV as you would talk to your friends! Amazon Alexa lives in the cloud and is always getting smarter. Ask Alexa to play music, hear the news, check the weather, adjust the TV volume, change the TV channel, control your smart home, and more. With YouTube, you can see what the whole world is watching, from the most popular music videos, video games and popular entertainment programmes, via the news and much more. Subscribe to the channels you like, share with your friends, and watch content on any device, now available in 4K UHD quality. Amazon Prime Video - Thousands of popular movies & TV shows, award-winning Prime Originals, and live sports. Plus, FREE One-Day Delivery on millions of items. Watch anywhere. Cancel anytime. **** Netflix* is one of the largest internet TV channels in the world, with a range of programmes designed to have something for everyone. Watch programmes scheduled just for you, including Netflix original series and award-winning films and documentaries. Now available in 4K UHD HDR quality. ****