SELF-LIT OLED. The most innovative technology in TV. In contrast to LED TV technology that uses backlights, LG OLED screens pack SELF-LIT pixels which means they work independently to emit their own light. This allows for perfect black levels, outstanding colours, infinite contrasts and the sharpest details which ultimately uncover all the details in darker scenes.Buy Now – Pay in 12 Months Available; - Call Now We can beat any price from any other Authorised UK DealerBrand New UK StockCall in store for a demonstration