Charge and Sync your Apple Lightning-equipped devices with reduced clutter. The USBLT30CMW 30cm White Lightning to USB Cable for iPhone, iPod, and iPad provides a reliable solution for charging and syncing your newer generation Apple mobile devices with your PC or Mac computer, through an available USB port. Perfect for close-range device connections, the shorter Lightning USB cables provide a portable solution that makes them perfect for carrying as a laptop accessory. Plus, the reversible 8-pin Lightning connector can be plugged into your iOS-enabled device with either side facing up, meaning there is no wrong way of inserting the cable into the device. This durable cable is Apple MFi certified. If your computer USB port does not deliver sufficient power and you see a \"Not Charging\" message on your iPad or other Apple device, you can use this 30cm Lightning to USB Cable with the USB 2.0 Fast Charging Adapter (USB2CHADP) in order to fast charge your devices.