Ion Semi-Permanent colour creme is a long-lasting tone on tone colour that is PPD and ammonia free. It is perfect for creating natural effects and for enhancing the natural hair colour, providing rich and radiant results for up to 15 washes. Specially formulated for maximum coverage, Ion Semi-Permanent is ideal for colour correction services and provides complete coverage of grey and white hair. The PPD and ammonia free formula is gentle on the hair and scalp without compromising on results, allowing frequent colour changes with minimal damage. Hair is left vibrant and full of body and shine, making it the perfect choice for you and your clients seeking richly coloured, healthy looking hair.