Redken Shades EQ Kickers are formulated with direct dyes with no background. These vibrant shades can be used on their own or as the perfect additive to enhance Shades EQ to create unique shades of color! Loved by colorists worldwide for its A-list results Shades EQ takes hair color and condition to the next level. The iconic demi-permanent high shine liquid formula is perfect to gloss, refresh, tone & correct with no lift in as little as 20 minutes! The easy to use liquid formula offers a sheer result and is the technique perfector you need to create the latest trends your clients are asking for.