Petface Little Petface Sam Cuddle Dog Toy. The Petface Little Petface Sam Cuddle Dog Toy offers a lightweight and soft dog toy that can be used to keep your dog entertained for hours. * Pets should be supervised whilst playing with toys. Although Petface toys have been designed to be strong they are not indestructible and will be susceptible to chew damage. The life of a Petface toy depends on the ability and strength of your pet. Monitor for wear and replace if damaged*