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The Profit Zone
This text examines the profit-strategy approaches of ten of the world\'s most influential business personalities, including Microsoft\'s Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. Where is the profit zone today? Where will it be tomorrow? How do you get there before your competitors do? This book seeks to answer these questions.

£41.83 £39.79

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