The British love their booze. Ian Marchant - bon viveur, pub singer and writer - sets off to map the British landscape in drink. This mission takes Ian and his friend Perry on a gruelling month-long pub crawl, from the Turk`s Head on the Scilly Isles to the Baa Bar in the Shetlands, taking in as many as possible of the British Isles` 60,000 pubs. Theirs is no sober march from south to north but a reeling, meandering trip as they meet up for a drink with poets and comedians, chavs and hedonists, Europe`s foremost pub philosopher and Ian`s Uncle Tony. This booze-addled, pork-scratching-fuelled trip makes a hilarious and uniquely British travelogue.