In his 2009 international bestseller Crush It, Gary Vaynerchuk insisted that a vibrant personal brand was crucial to entrepreneurial success.  In Crushing It, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless.  He also shares stories from other entrepreneurs who have grown wealthier —and not just financially— than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms. In this lively, practical and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.  Product Information: • ISBN: 9780062674678 • Author: Gary Vaynerchuk • Publisher: Harper Business • Format: Hardcover • Pages: 288 • Dimensions: 23.11 x 16 x 3.05 cm