Designed by Willy Breitling in the 1940s, the Premier was the brand’s first-ever watch dedicated to style. Featuring elegant details and modern-retro touches, this reinterpretation of the Premier falls no short of its ancestors reputation: it is “a watch of impeccable taste”. The Premier displays a variety of elegant design details such as the grooves on the case-side. Featuring a sleek stainless steel case and strap, the Premier Automatic 40 is accented by a striking blue dial. The stunning timepiece is powered by the Breitling Caliber 37, a COSC-certified chronometer. The watch is a study in pure style.