Easy to use styling cream works well for all hair types. Forming Cream provides hold, excellent pliability, and a natural shine. This product also helps hair look thicker and is ideal for easing new users into the potential of styling jar products. For medium hold with medium shine.Benefits:- Water Based: Shampoos out easily without residue. - Lanolin Wax: Humectant that provides movable hold. - Sucrose: Conditions and moisturizes hair. - PVP Copolymer: A holding agent that encourages firmness, body and fullness to the hair. - Glycerin: Softens and swells the hair shaft making hair appear thicker.