• Concept - the board game where your goal is to guess words through the association of icons! • You and your opponents use the icons on the game board to convey words or phrases to each other without using sound or speech! • What icons would you use to signify \'brainwashing\', \'tea\', \'the Great Sphinx of Giza\', \'blind as a bat\' or \'Beyoncé\'? • One point is awarded for conveying a word or phrase clearly; two points for guessing one correctly, and if you want, give more points for guessing more difficult ideas! • Be inventive and, above all, make meaning in unique and original ways! In Concept, your goal is to guess words through the association of icons. A team of two players - neighbours at the table - choose a word or phrase that the other players need to guess. Acting together, this team places pieces judiciously on the available icons on the game board. To get others to guess \"milk\", for example, the team might place the question mark icon (which signifies the main concept) on the liquid icon, then cubes of this colour on the icons for \"food/drink\" and \"white\". For a more complicated concept, such as \"Leonardo DiCaprio\", the team can use the main concept and its matching cubes to clue players into the hidden phrase being an actor or director, while then using sub-concept icons and their matching cubes to gives clues to particular movies in which DiCaprio starred, such as Titanic or Inception. The first player to discover the word or phrase receives 2 victory points, the team receives points as well, and the player who ends up with the most points wins. Playing time: 40 minutes. Additional details: Packaging size: 280mm x 280mm x 57mm Recommended age: 10+ Number of players: 4-12