JOOP! WOW - tells a story of a legend, founded in the jungle, at the state of nature. A journey of transformation where the Joop! man is groomed, turned into a powerful and confident gentleman with nothing to prove to himself or others. The only thing missing is the finishing touch, one drop of Joop! A fresh-woody fragrance, JOOP! WOW! awakens all the senses with captivating notes of Bergamot, Cardamom fused with Vetiver and Warm Vanilla a sensitive combination of spicy effect and effervescent freshness, creating an intoxicating trail, full of masculinity and intensity.