What it is: An eyeshadow palette with 12 vivid purples and peachy neutrals ranging from satin and matte to shimmer and metallic, including a holographic pearl transformer shade. What else you need to know: The hyperpigmented, velvety Naked eyeshadow family has a new line-up of peachy neutrals, lavender, violet, and deep purple colours. Naked Ultraviolet\'s iridescent micro shimmers and light reflecting shades grab attention, while transformer shadows add a futuristic holographic finish. Use these ultra blendable shadows solo or layer to create endless eye looks with a pop of purple. Cruelty free. Includes a vegan and cruelty free double ended brush.