Get fresh breath and healthy gums with JASON Sea Fresh Strengthening All Natural Toothpaste! The potent combination of Spearmint and Parsley Extracts provide an exhilarating taste, leaving your breath fresh and clean! Certified Organic Blue Green Algae naturally eliminates bacteria and plaque-causing agents, while three natural whitening polishers-Bamboo Powder, Calcium Carbonate and Silica - help prevent plaque build -up and are gentler on your teeth than other whitening agents. JASON Sea Fresh Strengthening All Natural Toothpaste does not contain any fluoride. JASON is a PETA certified cruelty-free brand; they do not test any of their products on animals.