Apply Color Wow One Minute Transformation Styling Cream to dry hair to transform damaged-looking, distressed hair into liquidy-smooth, silky hair with healthy-looking shine. - For a quick fix or restyle, apply to any unruly areas/morning bed head and blow-dry sections. - A lightweight blend of humectants penetrates frizzy, brittle hair to replace natural oils lost during chemical treatments, blow-drying and daily stress. - Does not contain waxes or emulsifiers. Color Wow is a cruelty-free brand; they do not test any of their products on animals.