The biggest myth in the hair market these days? That all you need is a good shampoo to fight the fade of beautiful hair colour. In fact, this non-stripping, highly-moisturising Joico Color Endure Conditioner For Long-Lasting Color is just as key; it softens and protects your coif, while locking in the moisture that helps maintain true hue and vibrancy. Here\'s Why You\'ll Love It: - Nourishes to protect the vibrancy of colour-treated hair. - Moisturises and adds tremendous shine - Free-from SLE/SLES Sulfates Key ingredients: - Multi-Spectrum Defence Complex, features antioxidant-rich Green Tea Extract along with UV protection to keep colour looking great. - Bio- Advanced Peptide Complex, provides all the power you need to reconstruct damaged hair from the inside out.