Discover intense post beaching care for your blonde hair with Kérastase Blond Absolu Bain Cicaextreme shampoo. An ultra-moisturising shampoo specially formulated to provide extreme care for hair post bleaching. Formulated with a new combination of effective cleansing agents this shampoo has a luxurious rich texture for gentle cleansing with reduced friction, which is ideal for fragile hair. Enriched with a high concentration of nutritive lipids and hyaluronic acid duo technology, the shampoo targets the most damaged parts of the hair fibre, delivering 87% stronger hair*, softness and shine. * Instrumental breakage test using Bain Cicaextreme vs classical shampoo Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair. Add water and emulsify. Rinse thoroughly. Apply a second quarter-sized amount of shampoo touch by touch and add water. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly.