Mindblowingly soft and deliciously gluten free, this is GeniusOur Genius StoryI started Genius to help my gluten intolerant son enjoy great tasting bread. From small beginnings in my own kitchen, Genius grew beyond gluten free loaves, into delicious rolls, wraps and more. And because they're all gluten free and full of fibre, they're enjoyed by anyone who wants to take a bit more care of their tummy.LucindaHigh in fibre, Low in sugar and saturated fat, Gluten and milk free, Made without wheat, Suitable for Coeliacs and VegetariansDid you know you can recycle our bread bags at larger supermarkets along with other plastic bags?