Colgate Total Advanced Deep Clean Toothpaste cleans deep in hard to reach places and provides antibacterial protection. The antibacterial toothpaste also fights cavities and strengthens enamel. Protects Against Cavities, Removes Plaque, Revitalises Gums, Strengthens Enamel, Reduces Tartar, Protects Sensitive Teeth, Whitens Teeth, Freshens BreathEnjoy a deep clean and keep your bright smile brilliantly protected with Colgate Total Advanced Deep Clean Toothpaste. Not only does this toothpaste clean deep in those hard to reach places, it also reinforces your mouth’s natural defences and provides 24 hour antibacterial protection* with its Zinc-Amino technology. It’s a fluoride toothpaste that protects your teeth against cavities, while removing plaque. It also revitalises your gums, strengthens enamel, reduces tartar, whitens, protects sensitive teeth and freshens your breath for a confident smile. Give your mouth the protection it deserves to keep you smiling brightly all day with this antibacterial toothpaste! *Superior bacteria reduction on teeth, tongue, cheeks and gums vs non-antibacterial fluoride toothpaste, with 2 x daily continued use after 4 weeks.