Colgate Total Whitening Toothpaste provides antibacterial protection and a whole mouth clean. This antibacterial toothpaste effectively removes stains, protects against cavities and revitalises gums. Protects Against Cavities, Removes Plaque, Revitalises Gums, Strengthens Enamel, Reduces Tartar, Protects Sensitive Teeth, Whitens Teeth, Freshens BreathEnjoy a dazzling white smile and complete protection for your teeth and whole mouth when you brush with Colgate Total Whitening Toothpaste. With a dual zinc and arginine formula, this teeth whitening toothpaste provides an amazing 24 hours of antibacterial protection*. What’s more, this antibacterial toothpaste also protects against cavities, removes plaque, revitalises gums and strengthens and repairs enamel**. It also reduces tartar, protects sensitive teeth, freshens breath and effectively removes stains for a whiter smile. Brush twice a day with Colgate Total Whitening Toothpaste for a confident, whiter smile you can be proud of. *Superior bacteria reduction on teeth, tongue, cheeks and gums vs. non-antibacterial fluoride toothpaste, with 2 x daily continued use after 4 weeks. **In-vitro on weakened enamel caused by dietary acids.