Tasty Hovis® Wholemeal is a much-loved family favourite. Naturally rich in wholegrains and made with 100% wholemeal flour, this tasty loaf is high in fibre and low in fat. And with over 130 years of baking experience, our expert bakers give you a taste of Hovis® heritage in every slice.Your favourite rich and tasty Wholemeal loaf, giving you a taste of Hovis heritage in every slice.Tasty Hovis Wholemeal is a much-loved family favourite. Naturally rich in wholegrains and made with 100% wholemeal flour, this tasty loaf is high in fibre and low in fat. And with over 130 years of baking experience, our expert bakers give you a taste of Hovis heritage in every slice.This product contains 61% wholegrains from wholemeal flour, High in fibre, Source of vitamin B1, Suitable for Vegetarians & Vegans, Kosher - KLBD