We've added even more of the unique IRN-BRU taste made to our secret recipe.New IRN-BRU Xtra has no calories and all of the sugar taken out.BRU'd In Scotland Since 1901 To A Secret Recipe Of 32 Flavours With A Spirit That's As Bold As Its Taste. You Can't Describe It, Because There's Nothing Like It.The Strong Soft DrinkAn indescribable brand with a phenomenal taste. Throughout the years, IRN-BRU's irreverent and humorous advertising has continued to entertain and refresh fans up and down the country.New IRN-BRU Xtra, Xtra Taste. No Sugar, A new IRN-BRU which is Big on taste and has no sugarVisit us at www.irn-bru.co.uk, like us on Facebook or follow on Twitter @irnbru