It's back, but even thicker! The unique taste of this bacon is down to the beautifully bittersweet taste of black treacle. Our British, outdoor bred pork loins are dry cured with coarse sea salt by hand, smoked with oak and beech wood and soaked in black treacle for up to five days, before being sliced into extra thick rashers for the ultimate in porky heaven.Three Brothers, No Porkies Once upon a time there were three jolly brothers... a rugby player, a ship broker & a cabinet maker! The three brothers loved eating meat, especially pork. They decided to create their own porky delights, which one day would become the best and most delicious in the whole land... And Booom! The Jolly Hog was born... We are really proud of the bacon we have created; it's been a jolly journey from making them in Olly's kitchen to having them on supermarket shelves. We believe the secret to our meaty, flavoursome bacon, is using only British pork that is outdoor bred and from RSPCA Assured farms. We hope that you love them as much as we do. Josh, Max, OllyOutdoor Bred, 6 British, Oak & Beech Smoked Extra Thick Back Bacon Rashers in Black Treacle, Dry Cured by Hand, Three Brothers, No Porkies