Our recipes are made from natural ingredients with added vitamins and minerals and, a bit like you cooking in your kitchen, these will vary in terms of the end results?! The ingredients are cooked in their own natural juices to create a nutritious meal and a soft jelly to protect the flaked salmon & meat fillets.We love that a cat's slow blink is a sign of trust. We then thought, hey, what would our cats want us to buy on the weekly food shop? So we've created nutritious, complete recipes full of real fish & meat and left out all the things our cat wouldn't want to eat - cereals, grains and derivatives.Our flaked salmon fillets are just as delicious as the fish fillets you buy from your local fishmonger- the same premium quality too!It's simple really: great recipes+ real fish & meat fillets+ some crazy cats= Blink!Honest Recipes, Premium Fillets, Human grade fillets, 100% Natural ingredients, Grain free, British made, No Added SugarA cat's Blink = how your cat shows you trust + affectionBlink is how our cats communicate trust and affection, so you can trust us when it comes to the quality of your cat's food. We keep our recipes very simple to make them very tasty.This complete meal only contains:- Flaked salmon pieces, with the skin left on for added nutrition- Premium pulled chicken from the best parts- breast, thigh & wing- Juicy chicken broth- Essential vitamins & minerals to keep your cat healthy, happy and activeWe never ruin our recipes with derivatives, fillers (like cereals & grains) or anything artificial.All our products are made here in the UK and we source our chicken from only the best local farmers in Britain.P.S. our recipes smell great too.