Developed through research BlanX Black Activated Charcoal is a new everyday toothpaste which combines whitening and antibacterial properities to return your smile to it\'s natural white shine from the first use. Black toothpaste with an intense whitening action. The unique combination of Arctic Lichens, non-abrasive Silica and 100% natural activated charcoal work together to remove stains, freshen breath and restore the natural whiteness of the teeth. The activated charcoal eliminates plaque and impurties for deep stain removal, whilst the non-abrasive Silica and Fluoride Salts perform a thorough cleaning and intense whitening action.