A matte foundation available in 51 shades.Available in six custom formulas to cater to the unique needs of different skin colour groups; UOMA Beauty’s Say What?! Foundation just made beauty personal. The 51 weightless shades offer long lasting; vibrant matte coverage. The hydrating formulas are infused with biomimicry pigments that thinks like your skin to minimise the look of pores; soften fines lines and create a flawless base. Not sure what foundation shade is best for you? Check out our [ helpful guide to find your UOMA skin kin and lid colour!]( https://www.beautybay.com/edited/uomafoundations/) Vegan Crueltyfree Parabenfree One of our favourite natural finish foundations – read more [here.](https://www.beautybay.com/edited/bestnaturalfoundations/)