Purifying, non-drying gel cleanser. A deep cleanse shouldn\'t strip your skin - especially not when dealing with sensitive and problem skin. Our non-foaming Gel Cleanser thoroughly dissolves oil, dirt and makeup with a potent yet skin-friendly, plant-based surfactant and conditions with hydrating sugar beet extract and anti-bacterial xylitol sugar. Your skin will feel pure, never tight. And as a gentle reminder, which bears repeating: ALWAYS, and we really mean ALWAYS, apply the Gel directly onto dry skin, without water. That\'s how it\'s formulated. Applying to moist skin will dilute the cleansing power of the Gel. Same goes for our Milk Cleanser. Formulated for sensitive & problem skin. No added fragrance. Vegan & natural ingredients. Developed in our own Helsinki lab & made in Finland. How to use? Apply to dry skin without using water and massage unto skin. Rinse off with water. For a deeper cleanse, soak our re-usable face pads in war, water and wipe off. Tip 1: Does it feel like most exfoliants are too harsh? Our Gel doubles as a very light exfoliant - simply leave on skin for 5-10 minutes and rinse off. Tip 2: The Gel Cleanser is an excellent gentle alternative to shaving foam for sensitive beards. Tip 3: Pairs well for sensitive and problem skin double cleansing together with our Milk Cleanser.