The \'Crimson Coast\' was a name given to the French and Belgium coastline during the First World War when it became a place of sacrifice, with men dying in the hospitals along the French coast and the end of the Western Front seeing heavy fighting in Flanders: the fields here being covered in the crimson of poppy fields. This new tour looks at a range of often neglected subjects, from the Etaples Mutiny of 1917 to women in WWI and the use of foreign labour behind the lines; as well as what was going on in the trenches of Flanders. We also visit the grave of John McCrae, and see where he wrote the immortal \'In Flanders Fields\' poem at Essex Farm near Ypres.