The Ardell Beauty In Her Prime Eye Primer in Matte provides a smooth, flawless base perfectly prepping your eyes for eyeshadow application. Promising long-lasting power, this primer prevents powder fallout whilst locking the shadow into place and allowing for an intense, crease-less colour.  Provides a smooth, flawless base Long-lasting results  Allows for extra intense colour Intensify your eyes for extra impact and hold with the Ardell Beauty In Her Prime Eye Primer in Matte. All Ardell Beauty products here at FalseEyelashes.co.uk come with FREE 1st Class delivery in the UK when you spend £20 or more. Place your order with us now!  Ardell, Cinv, Cruelty Free, False Lashes, Mascara