Hamleys® has been a steadfast London landmark for over 250 years (impressive huh?) so we think that gives us permission to celebrate London and its many attractions - it\'s easily done after all. Few people are more symbolic of London than Beefeaters and with a getup like this, it\'s easy to see why. Beefeater Bear, Yeoman of the Guard, the body guard of all body guards - this chap has some serious responsibility resting on such soft shoulders. Show him some love by honouring crown, country and cuteness with one adorable and expertly crafted soft toy.