Keep your blonde hair looking fresh and healthy with the Biolage Colourlast Purple Shampoo. The innovative formula features pure purple pigments to counteract warm and brassy tones, leaving your blonde hair looking cleaner to prolong icy tones between salon visits. Fig and Orchid work to condition the hair and help to protect against breakage as blonde hair is more prone to damage as a result of the lightening process. The vegan shampoo leaves your hair feeling smooth and silky while banishing brass for a salon quality finish. Vegan.