Hydrate, condition and strengthen dry, frazzled hair and restore bounce and shine in just 20 minutes. Philip Kingsley’s iconic Elasticizer pre-shampoo treatment, now in a limited edition fragrance of carabao mango and hibiscus, stars hydrolysed elastic, castor oil and olive oil to rehydrate dry brittle hair and prevent breakage. Made to improve stretch and strength, the results are undeniable. The award-winning formula leaves hair bouncy and glossy with a deeply conditioned feel from first use. Suitable for use on coloured hair. Cruelty-free.