Sensodyne Sensitivity and Gum Original sensitive toothpaste offers specialist attention for those with sensitive teeth and gum problems. Brushing twice-a-day with Sensodyne Sensitivity and Gum Original sensitive toothpaste helps build a protective layer over sensitive areas and it targets and removes plaque bacteria. From the No.1 dentist recommended brand in UK, Sensodyne Sensitivity and Gum toothpaste is a dual action toothpaste that builds a protective layer over sensitive areas and also targets and removes plaque bacteria, to improve gum health with twice daily brushing.