This LED AR111 is the exact shape and size and size as a traditional halogen AR111, making it easy to upgrade your energy hungry halogen light bulbs with energy efficient LEDs. Designed to provide nuanced accent lighting and impeccable colour rendering, the Crompton AR111 LED Reflector is ideal for use in bars, restaurants, retail displays and a host of other commercial settings where precise, consistent low glare lighting is essential.This LED AR111 lamp is unusual in that it is fitted with a GU10 2-pin twist and lock (10mm apart) base.Designed for use in AR111 light bulb holders - either individually or in concert - it can illuminate fixed, specific points such as displays or tables, or create a more holistic effect that subtly dictates the ambience of an entire room. Consuming just 12.5W of power to emit a Cool White light (4000K), these light bulbs deliver superior colour mixing and thermal management, making them suitable for a range of fixtures and applications. They boast an average rated life of 15,000 hours and carry a 3 year manufacturer\'s warranty.Exact shape and size as traditional halogen AR111. Instant full light. Not suitable for dimming.