Once a staple of Aztec and Mayan diet, Chia actually got its name from Mayan word for strength. Today Chia is being praised for its dense nutrient contents, antioxidants and amazing health benefits from helping maintain healthy and beautiful skin and hair to boosting energy levels and hydration. Fabulous skin and hair Chia seeds provide a complete protein with all nine essential amino acids, they are also one of the richest plant source of omega 3 fatty acid and are loaded with antioxidants, vitamins and minerals which all have a role in keeping skin and hair healthy and young looking. A natural slimming aid Chia seeds is high source of soluble fibre which in addition to satiating the appetite and filling you up it can help reduce the amount of cholesterol in your blood and prevent the absorption of fat. Energy boosting and hydrating Chia seed is a source of magnesium providing 50mg of magnesium (17% RDI) per 15g serving. Magnesium helps turn the food we eat into energy. The seeds also absorb ten times their weight in water this hydrophilic properties are great at keeping you hydrated in high intensity exercises and long duration runs and races. Why not try... Sprinkling Pure Diet organic Chia seeds in with your breakfast cereal Adding them to your smoothies Mixing them into your favourite salad dressing. The seeds absorb liquid easily, gelling and making a creamy addition to cookies and pancakes. Chia seeds do not need to be ground, whole or milled both are equally nutritious.