100% Wheat, 100% Good Stuff Our breakfast classic is made with just One Natural Ingredient - Crisp, Delicious Whole Grain Wheat. Sown, grown and Ripened on Farms Around Britain. Reducing consumption of saturated fat contributes to the maintenance of normal blood cholesterol levels. Shredded Wheat is low in saturated fat. What is Whole Grain? Whole Grain is the complete grain. Unlike refined grain none of these 3 parts have been taken away. Core (only found in whole grain) Fibre rich bran layer Starchy centre Good to Know To produce 100g of this product we have used 111g of Whole Grain.