WHAT IS AQUAFRESH LITTLE TEETH: It is a specially designed toothpaste for kids from the age of 3 — 5 years. It provides gentle care on kids\' teeth while protecting against cavities and strengthening enamel at the same time. WHY CHOOSE: Little teeth are more vulnerable than adult ones, so they need extra care. Aquafresh Little Teeth toothpaste is specially designed by experts to provide gentle care for your child\'s teeth to help ensure their adult teeth come through healthy and strong. HOW DOES IT WORK: Aquafresh Little Teeth toothpaste formulation is highly effective at delivering fluoride to enamel surfaces and helping remineralize early enamel lesions, thereby strengthening little teeth from the inside out. WHO IS IT FOR: Aquafresh Little Teeth is designed for children aged 3-5 years. Everyday sugar acids can cause tooth decay and cavities and, because enamel on kids\' teeth is 50% thinner than adults, they need extra care. Aquafresh Little Teeth toothpaste is gentle on your kids\' teeth and has a mild mint flavour which makes it a perfect choice for your child. WHAT CAUSES TOOTH DECAY: Due to everyday sugar acid attacks, the amount of minerals in teeth enamel can decline, which can lead to the risk of tooth decay and cavities. Aquafresh Little Teeth toothpaste formulation delivers fluoride to enamel surfaces thereby helping to protect against attacks by sugar acids. HOW TO TAKE CARE OF LITTLE KIDS\' TEETH: Oral hygiene is important from the youngest age. To reduce risk of tooth decay, twice-daily brushing is highly recommended. With regular brushing, Aquafresh Little Teeth toothpaste helps to protect against cavities, and to maintain healthy gums for strong and healthy teeth. HOW TO USE: It is very important to get brush time established as soon as you can because habits built from a young age can last a lifetime. So, brush kids\' teeth twice-daily for 2 minutes. To make brush time fun time, download our Aquafresh Brush Time app. Do not brush more than 3 times a day and minimize swallowing. Children 6 years or under should use a pea-sized amount under supervised brushing. Always read the label before use.